About Snowman

"Snowman" is a song by Australian singer-songwriter Sia. It was released on 9 November 2017 as the first and only promo single from Sia's eighth studio album and first Christmas album, Everyday Is Christmas. The song became popular in December 2020 following a TikTok challenge.

"Snowman" was announced on Sia's social media accounts on 7 November 2017, and was released for digital download and streaming on 9 November 2017 as a promotional single from Everyday Is Christmas. Sia performed "Snowman" on The Ellen DeGeneres Show, and on the finale of the fifteenth season of American reality TV series The Voice. In December 2020, a challenge based around the song on video-sharing app TikTok saw a massive rise in popularity, becoming a trend. The challenge sees TikTok users attempt to sing a portion of the song, lasting forty seconds, in one breath. Following the popularity on TikTok, Sia released a 'Snowed In & Slowed Down TikTok Remix' of the track, which replicates the sound which users had been using on TikTok.